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Launch Station, an online education brand, faced a common challenge—enrolling students and generating revenue for their paid course. Traditional marketing efforts had limited success, and they needed a cost-effective strategy to attract and convert students.
To solve this, we developed a comprehensive email marketing strategy that combined a free lead magnet, automated workflows, and engaging storytelling.
We created a free 5-day email course designed to educate and engage potential students, giving them a taste of the value inside the paid course. This helped build trust and warm up leads before presenting the paid offer.
We built a series of automated email flows to guide students from awareness to enrollment:
Email Course: The email course served the role of a welcome sequence while delivering the free course. We introduced new subscribers to the course, set expectations, deliver maximum value and made our initial offer.
Lead Nurturing Sequence: Delivered value-driven emails to educate, address objections, and build excitement for the full course.
Cart & Checkout Abandonment Flows: Re-engaged potential students who showed buying intent but didn’t complete their purchase.
Post-Purchase Flow: Provided onboarding support and tips to help students maximize their learning experience.
Winback Sequence: Targeted students who hadn’t engaged in 60, 90, and 120 days to reignite interest and encourage enrollment.
Instead of hard-selling, we used daily storytelling emails to educate and entertain, subtly guiding students toward purchasing the full course in a natural, engaging way.
1,000+ students enrolled in the paid course within 3 months.
Sustained engagement through automated workflows and entertaining email content.
Increased revenue with a cost-effective, scalable email marketing strategy.
A free lead magnet (5-day email course) effectively built trust and demand.
Automated sequences ensured consistent engagement and nurtured leads.
Story-driven emails reduced resistance and increased conversions.
Through a well-structured email strategy, we successfully turned email subscribers into paying students, proving the power of email marketing in online education.
You need a team of experts to handle your back-end with emails and SMS.
No one on your team has the time to figure out email marketing.
You want to supercharge your existing email marketing efforts.
Don’t like meetings? We don’t either; so much so that we’ve outlawed them completely.
Manage your design board using Trello. View active, queued and completed tasks with ease.
Invite your entire team, so anyone can submit requests and track their progress.
Most email marketing for agencies and consultants is as exciting as watching paint dry. But it doesn’t have to be that way.
We offer full-service email marketing for service-based businesses. Using strategic, well-crafted emails, we will engage your prospects and turn them into loyal, paying clients.
Plug-and-play email sequences proven to convert more trials and reduce churn
Revenue-generating campaigns that turn product updates, feature launches, and user milestones into growth opportunities.
Your custom email marketing playbook, engineered from real SaaS wins and battle-tested growth strategies.
Copy that turns free trials into paying customers and drives expansion revenue.
Mobile-first email templates engineered to boost engagement with click rates 43% above SaaS industry benchmarks.
Zero-headache implementation that integrates with your tech stack and starts delivering value within 48 hours.
Systematic A/B testing that finds your winning combinations and lifts conversion rates by 27% in 90 days.
Crystal-clear reports showing exactly how our emails impact your MRR, user engagement, and customer lifetime value.
Complete our short form to tell us about your business and goals.
If accepted, we’ll have a frank conversation about your email marketing goals.
If we work together, we’ll take email marketing completely off your hands.
Discover hidden revenue opportunities in your current email strategy.
We will analyze your existing campaigns and flows and provide actionable insights to boost your results.
Value: $2,500 – Yours free with no obligation.
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